3 Blogging Basics – The Look of Your Blog

3 Blogging Basics – The Look of Your Blog


We all know that when it comes to blogging, content is king. Great value and content is what makes a blog great. But, it’s not all about the words you put down in your post. If your post is hard to read, or chaotic in appearance, then your readers may not want to stay long enough to get through to the end. They may not even make it through the first paragraph. You don’t have to be a master creator or artist to design a good looking blog. Amateurs or beginners could easily use these tips to improve the look of the blog.

I have come up with three important elements when it comes to the “look” or appearance of your blog. You can use any or all of the following tips.

They are:

 Design:3 Blogging Basics - The Look of Your Blog

  • Color your Headlines, make them bold, and increase the title font.
  • Increase the size of the font in order to make it easier to read.
  • Declutter some of the activity going on in your side bar. Eliminate the widgets, ads, lists that don’t really help your blog, ads or pictures that are flashy enough to distract your readers from the posts.
  • Choose or add a nice looking header picture at the top of your blog. A picture that isn’t too cluttered, look too busy or distracting.


Format:3 Blogging Basics - The Look of Your Blog

Use subheadings in a larger font if you have different sections of the same post.

  • Add bullet points for lists of items. If the theme you use doesn’t allow you to use them, be creative and find other ways. My theme, no matter what I do, won’t allow me to indent my paragraphs, but I can use bullet points to focus attention and list items.
  • Use bold or italicized text to highlight certain phrases or sentences.


Images:3 Blogging Basics - The Look of Your Blog

Good images can enhance your post, bring attention to the page, and keep the reader interested. Images can be pictures, diagrams, cartoons, screen shots and more. Pictures also help to break up long posts, so it helps keep the continual flow of the post.


For me, at first glance, the look of a blog will determine my actions. If a blog is too busy or has too much going on, I won’t waste my time on that blog. On the other hand, I am attracted to the bold headlines, colors and pictures. It’s not that I’m a simple person. I enjoy reading, being entertained and can appreciate the time the writer took to present his or her blog.

Thank you for reading. Please comment and share if you enjoyed this post.

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Jodene Brown

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7 Responses to 3 Blogging Basics – The Look of Your Blog

  1. Great info Jodene. Thanks for providing it. I like how you have used pictures to get your point across. 🙂 Best Regards, Wendy
    Wendy Bottrell recently posted..Add video for business in 2013!My Profile

    • jodene says:

      Thank you Wendy for the comment. I know these are very simple tips, but I thought that when I first started, I was mostly on my own. My first few articles were mostly words. Now I think back, and think how boring that must have been for some people! I could have lost some readers that way. The bottom line, is that simple is best sometimes, and the easier on thee eye, the more readers will want to stay. (And come back for more)
      ~ Jodene

  2. Mike says:

    Great tip about cleaning up the sidebar. Blogs that have too much advertising going on are distracting. And whenever someone clicks on an ad they are no longer on your blog. Instead of ads, use email marketing to market your affiliates. With my blogs, the primary focus is the opt in box in my sidebar.

    There are no ads because once someone opts in, I can there share affiliate products with them. I usually send folks to a blog post that explains the affiliate product, why I use it in my business and how to use it.

    This is better than just an ad because I’m building a relationship. So in my opinion, throw the ads out of the sidebar and focus on generating great content and getting folks to optin to your list. 🙂
    Mike recently posted..Solavei CelebrationMy Profile

    • jodene says:

      I’m glad you enjoyed the post! I love blogging and am always finding new ways to improve it. It sounds like I could learn a thing or two from you! Let’s discuss!
      ~ Jodene

  3. Raena Lynn says:

    Hi Jodene,

    When I started my blog, it definitely had too much advertising on the sidebar. I did what other people told me to do and the truth is, I barely knew what a widget was! To make a long story short, I started to observe the blogs I enjoyed visiting the most and (not including content) they are the less cluttered, cleaner blogs. There is a fine line between passive and blatant promotion.

    I also like when excellent images are used. People love pictures, including me (look how popular Pinterest is!), so I try to select images which will make an impact on my readers.

    This year I finally switched over to Thesis because I like the cleaner look. I want my audience to feel comfortable with my blog. I’m working on ways to keep them on my site longer, which, as you know is a challenge!

    You’ve shared the absolute gold nuggets, especially beginning bloggers. Thanks Jodene!

    Raena Lynn

    • jodene says:

      Thank you for your comment Raena Lynn!
      I personally love your blog (I’m a frequent visitor!) and can see the results & success you’ve made. I can also see how much I have progressed by looking at my old posts and constantly making small changes and upgrades. I love a blog that flows, has great pics and no clutter!

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